Posts Tagged ‘Technology’

Yup, here I am yet again ranting about email productivity, or lack thererof!

I’m reading this great book about email entitled The Hamster RevolutionThough I’ve studied this subject a lot, I like the creative approach to explaining what email overload can do to us – it can turn us all into tiny hamsters running on a hamster wheel 7 days a week trying to keep up. (more…)


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Yup, that’s right, I did it, I finally moved into this decade – I’ve got myself a brand new Blackberry Style 9670 Smartphone – eeks!

Now, you would think that perhaps that was an easy decision and that my relationship with my new device is a love in.  So not the case, people.   Mostly because it’s been a very long three week journey to get the right smartphone and to get it all nicely synced with MS Outlook.  (more…)

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Here I sit in my office rather late on Sunday evening after a full day of financial paperwork for my business and my husband’s.  Catch up as a result of all the time I have spent at various Conference sessions in the last week or so.

I attended the Professional Organizers in Canada (POC) Conference in Montreal from November 5th to 7th and the Centre for Women in Business (CWB) Conference here in Halifax on November 12th.  I am definitely ‘all conferenced out’, but I have to say it was so worth it.

It’s my once a year chance to rejuvenate myself, learn from others, reconnect with organizing friends from across the country and establish stronger connections with women right here in my own backyard.  Several messages came across loud and clear, funnily enough, at both Conferences, go figure!

Use technology to your best advantage to make your business as efficient as possible but don’t get carried away with the latest online tool just because it’s new and looks cool. 

  • Doodle – for scheduling with multiple people and your assistant
  • Postling – to manage all your social media
  • ReQall –  for voice to text while you’re on the road
  • Dropbox – for online file syncing and sharing on multiple computers
  • Google’s PasswordSafe – for keeping your passwords

The second message that came through loud and clear is the need for business owners, especially us organizers, to relinquish control of our business by hiring some help, outsourcing or bringing in partners and associates who complement our own skills.  My first step will be to hire a part-time personal assistant early in 2011 and then to start thinking about another staff member to work with me on client projects.  It is simply not possible to build a profitable long-term business without getting some help, not matter how hard it will be!

The final message is around the profitability subject and that is to get your finances under total control.  Build a business and personal budget and stick to it, work with a banker who understands small business, get a good tax accountant and incorporate your business as soon as it makes financial sense (for me that was three years ago). 

Yup, you guessed it, my first step before anything else is to book an appointment with a lawyer and get moving on the incorporation!  Ugh, the thought of the work involved in transitioning makes me cringe but I must soldier on.  Wish me luck!

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One of my projects for this year is to do some research on possible technology for delivering webinars as well as working with clients from a distance.

Now we all know that Skype works well for one-on-one communication. We just need to each have a Skype account and we’re rolling.  Pretty simple all round.  However, what I’m looking for are several capabilities:

  1. One-on-one communication
  2. Producing short video clips for my website
  3. Video conferencing with several business associates from across the country 
  4. Offer webinars to a worldwide audience

So far I have discovered several options that are worth investigating.  Tokbox (www.tokbox.com), Camtasia Studio (www.techsmith.com/camtasia.asp), COMF5 (www.comf5.com), GoToMeeting/GoToWebinar (www.gotomeeting.com). 

I’m quite sure there are dozens more, but a girl’s gotta draw the line in the sand somewhere.  The next step is figuring out how much all of this is going to cost me.  Of course, like most small business owners, costs are always a concern so I’m looking for the most affordable option.  If it’s not affordable, it makes no sense from a profit perspective, does it?  At this point I really have no idea how often I’m going to be using each of the items I’ve identified so buying a package at this point is a bit tricky.  I’m tempted to start small and go from there.

Anyway, kiddies, if I don’t procrastinate too much, I’ll get back to you on what I decide to do over the next few months.  If anyone out there has any advice they’d like to offer, please join the conversation.

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